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Not All Comments Are Equal

This post was most recently updated on March 26th, 2014

https://www.donnamerrilltribe.comSocial media engagement is so important in the current world of blogging.  Pages, posts and your entire blog are ranked by search engines largely on the amount of social engagement your blog generates.

 

One of the key ingredients to social engagement is the amount and quality of comments that your blog posts get, not only on your blog site, but on social sites, too.  

 

This means, when you share your blog posts on one of the social sites, like Facebook, people need to not only press that like button, but leave a comment there, too. 

 

That’s the beginning of the conversation on a social site.  Likes are not ranked anymore by Facebook, but the action on your post on a social site is.

 

When you are on a social site such as Facebook, keep in mind that the more you give, the more you will receive in the long run.  One of your friends might post something and your comment there is just as important as a comment on a blog. 

 

Getting comments is not the whole story though.  That’s because not all comments are equal.

 

 

 

Engagement Blogs

 

Engagement blogs are ones that are really focused on getting people to come from social media sites like Facebook, over to your blog and get engaged there.  When somebody visits you blog from social sites, you want them to leave comments and social shares.

 

Comments are critical if you have an engagement type of  blog. 

 

You want people talking about you, and when they come read your articles from social media sites, you want them to see that you have a healthy conversation going on with your readers.

 

That stimulates a lot more comments, but even more… good and thoughtful ones. 

 

If you come across a blog with tons of one liner comments, it’s not really engaging.  “Great post buddy!”  If you see something like this, are you willing to go to that comment yourself and see who that person is?  NO. 

 

 

But if you come across a good comment on a blog, you are more likely to remember that person’s input.  You can go the extra mile and see who that person is, go to his/her blog and connect with them on social sites. 

 

This is how a good blog and engaging comments grow organically.  When this happens, you can bet that you will attract a better quality of back links from other bloggers.  Then meet them on the social sites and have a conversation.

 

 

 

Personal Branding Blogs

 

If your blog exists to give you credibility as an authority or expert of some sort, the amount of comments is probably not as important as the quality.  But you still need engagement. 

 

So you seek out others that are in the same niche as you.  You don’t stray too far from your niche. 

 

Now that’s fine, as long as you put your best foot forward and start searching for others that are in your niche, go to their blogs and leave your own great comments.  Hopefully they will return the favor. 

 

Keep doing this repeatedly and expand your search every day.  Eventually you will be hanging out with bloggers in your own niche. 

 

And of course, you’ll connect with them on social sites, too, leaving comments and getting to know them there as well.

 

When you use your blog primarily to build your personal brand, you really want people to leave comments that thank you for your new ideas and leadership. 

 

You want readers to constantly be reminded that you are a leading authority in your niche. To do so, engagement is a key point here as well, but high numbers of comments and social shares are not nearly as important as good quality ones.

 

To get these kinds of comments, you will probably need to target your blog more specifically to readers in your niche.  People don’t really care about expert opinions in niches that they have no interest in. 

 

So, don’t flaunt your cooking blog in front of crowd of WordPress techies.  They won’t care, and you won’t get many visitors or rave comments.

 

 

 

Influencer Blogs

 

 

Influencers are a small percentage of the bloggers, of course.

 

These are the bloggers that have already achieved the authority that the personal branding bloggers are trying to get.

 

If you’re an influencer, someone that people widely consider to be an authority in your niche, you may not want comments at all.

 

That’s because so many people will leave shallow comments just to try to boost the quality of their back links, or even take issue with every little thing you say, just so they will get noticed by the many readers you are attracting. 

 

You will notice on many Influencer blogs, the comments are turned off entirely.  Now don’t get all upset when you hit a blog like this because these bloggers reached a point where they are giving content and that’s it!  They don’t want comments.

 

They are not snotty people lol.   They just have too much to handle and have been through the exhausting experience of having too many try to ride their coat tails.  Those back links will just drag their blog ranking down.  So try to understand where they are coming from, my friends.

 

Many of these blogs are more like ezines.

 

Will the lack of comments cause they ranking problems?  Not likely. 

 

They have probably already reached high rank on the search engines, and are now seeking social shares, not comments.  The social shares alone become their main juice, and search engines don’t care nearly as much about your comments as they do about the amount of traffic flowing back and forth between social sites and your blog. 

 

 

Remember, comments are essential for most bloggers. 

But not all comments are equal. 

 

Seek the best quality comments by delivering best quality content, and by engaging with your readers off your blog, too… on your social media sites.

 

 

So my dear friends, the bottom line is this:  The comments on your blog, and the comments you give on other people’s blogs are very important.  But they have become just as important on the social sites.  So keep that in mind the next time you see something  that interests you on social media and leave great comment there, too. 

 

 

What about YOU?  How important do you think comments are on your blog?  What do you do to attract high quality engagement?  I would like your input!

-Donna

Donna Merrill
Donna is a well known blogger and creator of "Blogging Magic" - an intensive guide to blogging. "Blogging Magic" is for beginners who are trying to figure out how to bring their blogs to life with tons of visits, comments and social media interaction. It's even for advanced bloggers looking to reach new levels of authority and engagement with their audience.

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70 Responses to Not All Comments Are Equal

  1. Mark
    Twitter:
    October 11, 2014 at 8:12 pm #

    Great tips Donna!

    I’m definitely in your camp! But rather than just say that all blog comments
    are not equal, which definitely is true.

    I prefer to add that it’s really about all blog com mentors not being equal! Because clearly
    some are only there for the opportunity to create back links.

    The socially engaged savvy bloggers know and realize the awesome potential of consistently leaving quality comments!

    It’s one of the most effective bridges to open real conversations and potential long term networking opportunities etc.

    Even though each comment is not very time consuming (when you consider) the big picture.

    Each quality comment has the potential to lead to so many extremely positive and potentially profitable outcomes!

    How could any serious blogger afford to (either) overlook them and or misuse them! Thanks Donna, you’ve shared and made some credibly important points as usual!
    Mark recently posted..Seven Extremely Critical Questions All Serious Entrepreneurs Better Have Really Good Answers To!My Profile

    • Donna Merrill
      Twitter:
      October 13, 2014 at 2:01 pm #

      Hi Mark,

      Yes, You are spot on. There are some who are just in it for themselves to create links to their blogs with a one liner. Or even worse…they never read the blog at all. You won’t see many of those comments on my blog.

      The only exception I make is those newbie bloggers I am teaching. They have to learn so much and it does take some practice to comment.

      To support them, I let them in “once” and then contact them to help them with the comment left, showing them how important it is when leaving a comment they are representing themselves.

      It takes some time, but they eventually learn lol.

      Thanks for your awesome comment,

      -Donna
      Donna Merrill recently posted..Thank You To Some Amazing BloggersMy Profile

  2. Leanne Chesser
    Twitter:
    March 8, 2014 at 10:02 am #

    Hi, Donna. Comments are very important to me on my blog. I love the interaction that goes on there and that’s the main reason I focus on comments as much as I do. One thing I do to encourage comments is to include a question (or questions) at the end of my posts to get discussion going. I’m part of a few blog commenting and mastermind type groups as well. And I visit lots of other blogs and leave comments for them. I do agree that comments are essential on social media as well. I like and share a lot there. I do leave comments . . . but that’s something I’m growing in and getting better at on social media.
    Leanne Chesser recently posted..Can You Play to Find Your Soul’s Purpose?My Profile

    • Donna Merrill
      Twitter:
      March 8, 2014 at 3:18 pm #

      Hi Leanne,

      A call to action at the end of our blog with a question is powerful. It gets the conversation rolling.

      As a blogger, I’m sure you are visiting lots of blogs and from your comment here, I would say you are great at it!

      When it comes to social media, we were used to pressing the like button and saying something like “awesome” But now with all the changes with Google, they do count our comments. And I’m glad they do, so it can motivate us to be more social.

      -Donna
      Donna Merrill recently posted..Getting My Product LiveMy Profile

  3. Yorinda Wanner March 6, 2014 at 3:19 am #

    Hi Donna,
    I like the way you have differentiated between the different blogs and places we can comment on.
    The main point that stands out for me is the quality.
    If we want to acknowledge a writer for her/his content it surely makes more sense to do that more specifically rathere than just saying “Great post”.
    You provide information which is very helpful in re-thinking commenting!

    Thank you for sharing your expertise!
    Yorinda
    Yorinda Wanner recently posted..Appreciation for Matt Mullenweg and WordPressMy Profile

    • Donna Merrill
      Twitter:
      March 8, 2014 at 3:07 pm #

      Hi Yorinda,

      Absolutely, comments that have quality, will attract others to you. Thereby giving you more readership on your blog.

      I’ve been doing this for a long time and keep on getting different people to my blog. Works like a charm!

      And yes, I did have to raise the issue of those blogs who don’t allow comments. We do have to keep in mind the why of what they are doing.

      -Donna
      Donna Merrill recently posted..Getting My Product LiveMy Profile

  4. Christi Johnson February 23, 2014 at 11:26 am #

    THANK YOU FOR THIS!!!!

    Donna…not that I am an influencer – yet – but I tell you…I get tired of weak, lazy, boring comments on my site. I don’t get as many bad comments as I used to, but I still get them from time to time, and I wonder if people are even thinking about their own perception and influence in the industry. It;s frustrating.

    That aside, I have always wondered why some bloggers of great import no longer accept comment. Thanks for clearing that up for me. It makes more sense, now!
    Christi Johnson recently posted..How To Keep Blogging For Passive Income When In The Startup Phase Of Your BlogMy Profile

    • Donna.Merrill
      Twitter:
      February 23, 2014 at 7:07 pm #

      Hi Christi,

      It is so great being connected with you again! Actually I don’t allow weak or boring comments on my sit at all.

      Unless…..it is a new blogger, that I will get in touch with and talk to them about comments. OR…a comment from someone I know that may have something going on in their lives and can’t comment so well.

      The rest goes to trash!

      I may be hardcore, but I do like to have good comments on my blog.

      Good to see you,

      -Donna
      Donna.Merrill recently posted..Spread Your Wings And Challenge Yourself!My Profile

  5. Atish Ranjan
    Twitter:
    February 22, 2014 at 2:54 pm #

    I always commented on Blogs but rarely comment on posts shared on social media but if I find any debatable post on social media sites then I do comment and participate. I will try to follow your tips as well and hope to get more by giving more to others. Thanks Donna for a good write up.
    Atish Ranjan recently posted..Facebook Buys Whatsapp for $19 BillionMy Profile

  6. Donna.Merrill
    Twitter:
    February 18, 2014 at 8:36 pm #

    Hi Sherman,

    Yes sir! The SEO is dead. Google and other search engines have been ranking us by the way we engage authentically.

    It is for our blogs and every social media site we are on. The days of pressing the like button on Facebook is dead. They don’t count that unless you leave a comment.

    -Donna
    Donna.Merrill recently posted..Spread Your Wings And Challenge Yourself!My Profile

  7. Stephen Anderson February 17, 2014 at 5:14 pm #

    This idea makes so much sense to me, Donna : “Seek the best quality comments by delivering best quality content, and by engaging with your readers off your blog, too… on your social media sites.”

    It isn’t just about blog comments its about total engagement, meeting people where they are hanging out, not where you want them to be. And engaging them in an authentic way there AND on you blog too.
    Stephen Anderson recently posted..Warren Buffett – Berkshire HathawayMy Profile

    • Donna.Merrill
      Twitter:
      February 18, 2014 at 8:34 pm #

      Hi Stephen,

      Absolutely…it goes beyond our blogs and into social media. We need to engage with others all the time.

      I happen to love doing that because I just love people, so it comes easy for me.

      Others, may be shy or fearful, that’s why I try to encourage them!

      -Donna
      Donna.Merrill recently posted..Spread Your Wings And Challenge Yourself!My Profile

  8. Barbara Charles
    Twitter:
    February 16, 2014 at 9:26 pm #

    Hi Donna,

    Didn’t think much about the types of blog as you describe them. I always only thought about engagement blogs. I’ve learned quite a bit about the different types of blogs. Of course I know about them, just never thought it out so thoroughly.

    Definitely all comments are not equal. I know that’s the truth. I didn’t know anything about that even when I started blogging. I couldn’t even tell what was spam and what wasn’t. Weird.

    Now years later and educated, comments are one of the most important things. It shows that you’ve engaged your audience and that you’re credible.

    Great posts for all of us to reflect and learn for the newbies.
    Thanks for sharing with us.
    Barbara
    Barbara Charles recently posted..Do You Know What Facebook DeBugger Tool Is?My Profile

    • Donna.Merrill
      Twitter:
      February 18, 2014 at 8:32 pm #

      Hi Barbara,

      Yes, we have been around the block and know how important comments are. People that are new really need to have this drummed into their heads. lol

      But I still see some bloggers out there that have incredible blogs, but when they comment the writing doesn’t match up to their blog posts. Makes me think….who’s writing for them he he.

      -Donna
      Donna.Merrill recently posted..Spread Your Wings And Challenge Yourself!My Profile

  9. Mary Stephenson
    Twitter:
    February 16, 2014 at 7:29 pm #

    Hi Donna

    You are so right about leaving good comments on other peoples blogs. Wanting someone to visit your blog, you have to show an interest in other people. There have been blogs I have read and found a great comment from someone and I thought this person is worth checking out. It is actually pulled me away from the original blog and spend more time in the community that writes thoughtful comments.

    Then there are the blogs I have been really interested in and have enjoyed and made meaningful thought out comments on. They even invited me to post, but never once did they leave a comment on my site. That leaves me to wonder what their purpose might be. Why should I write a great post for them to reap the rewards when they care not to be a part of my blog. Sure I would get the acknowledgement but their ranking is less than mine on Alexa so I see no advantage to write for them, if I were to write for some other blog it would be someone who I have connected with first. I did write for a blog once as I was asked but my post got buried and it could have been valuable to others (was about my blind cat). It should have at least been in a search on their site, but it was not. The only way I found it 2 months later was by the URL they provided for me. That really turned me off on the writing posts for zero dollars for blogs that are not involved with me.

    Great information of the meaning on comment.

    Mary
    Mary Stephenson recently posted..What is Team Work?My Profile

    • Donna.Merrill
      Twitter:
      February 18, 2014 at 8:30 pm #

      Hi Mary,

      Yes you sure do write amazing comments!

      I know those kind of people that want you to write a post for them and what it seems to me like they are doing is riding your coat-tails.

      Hell no! I wouldn’t touch something like that with a ten foot pole. I do get asked from people I don’t know to do a guest post for them. People who never came to my blog, and not even connected to me on social sites.

      Hmmm….I check them out and see that they are doing poorly and want me to put some juice into their blog. No..plain and simple!

      So my friend, keep up with what you are doing and stay on course. Only be a guest on blogs you know, like and trust!

      -Donna
      Donna.Merrill recently posted..Spread Your Wings And Challenge Yourself!My Profile

  10. Holly
    Twitter:
    February 16, 2014 at 6:58 pm #

    I think that comments are very important to a blog.. but as you mention it depends on the type whether or not it helps or hinders what you are looking for! All I can say is that I don’t do enough to attract high quality comments on my blog.. .Something I need to spend more time on.. What a great post, I didn’t think of it is some of the ways you have mentioned.. A good education for me about posts!
    Holly recently posted..Does Exercise Ever Get Easier?My Profile

    • Donna.Merrill
      Twitter:
      February 17, 2014 at 5:41 pm #

      Hi Holly,

      Good to know that I could be of help to you. Yes, comments are the key. I even accept comments that may disagree with what I posted. I really love those because it starts a great discussion. As long as it is in good taste, I would accept it.

      You will see that if you put more effort in commenting, more people will “notice” you and will come on over to your blog and/or social sites.

      -Donna
      Donna.Merrill recently posted..Time For A Blog Makeover? My Profile

  11. Sarupa Shah
    Twitter:
    February 16, 2014 at 3:47 pm #

    OMG so many types of comments 😉 for me a comment on my blog means that I have made my blog user friendly as I – get private messages about what I have written and it makes me think dang, I wanted that comment on my blog post…they can be an indicator or readership…but they are a conversation and if someone wants to talk to me on my blog – then job well done to me I think 😉
    Sarupa Shah recently posted..When does inspiration become creepy?My Profile

    • Donna.Merrill
      Twitter:
      February 16, 2014 at 4:55 pm #

      Hi Sarupa,

      Your blog is surely user friendly girl. Oh those Private messages he he.

      I get ’em too and really wish they would be on my blog. Some people are too shy to post a comment and will do that. When that happens, I try to encourage them to post a comment on the blog in question and tell them how valuable it would be.

      Just say’n!

      -Donna
      Donna.Merrill recently posted..Time For A Blog Makeover? My Profile

  12. Sherryl Perry
    Twitter:
    February 16, 2014 at 11:13 am #

    Donna,
    This is a wonderful slant on the importance of commenting. Differentiating between engagement, personal branding and influencer blogs is an interesting approach.

    You are so right about the importance of consistently adding value in our comments. What we say is definitely a part of our personal brand. It helps to build credibility. Often, people will mention to me (in their comments) how they found me. A lot of the time, they have found me through comments on either blogs or social networking sites.

    Comments on my blog are very important to me. I’ve been told many times that people read the comment threads and often find them as valuable as the post.

    Thanks for another thought provoking post.
    Sherryl Perry recently posted..What is Your Favorite WordPress Plugin? #FridayFindsMy Profile

    • Donna.Merrill
      Twitter:
      February 16, 2014 at 2:37 pm #

      Hi Sherryl,

      You are right on the money Sherryl. Comments are so important. I love it too when someone comes to me and tells me they are from a certain site that they found me.

      Writing impressive comments will always get you quality readers on your blog.

      That’s what we want isn’t it? People who are attracted to us, and then comes all the engagement.

      Thanks for your great input,

      -Donna
      Donna.Merrill recently posted..Time For A Blog Makeover? My Profile

  13. Sue Price
    Twitter:
    February 16, 2014 at 2:24 am #

    Hi Donna

    I agree like everyone else that not all comments are equal. And like everyone else the one liners are not what we want. Although sometimes I think they come from newish people who do not understand what commenting is all about.

    I notice on some blogs of high profile people the blog owner writes a one liner in response to comments – or a one word comment “thanks”. That is not engagement of course but the blog is already ranked well.

    A great topic Donna.

    Sue
    Sue Price recently posted..Positive Thoughts : Positive Attitude : What Has It Got To Do With Business?My Profile

    • Donna.Merrill
      Twitter:
      February 16, 2014 at 2:29 pm #

      Hi Sue!

      True…those one liners often come from new bloggers. But we must beware of those who want to ride our coat tails. Or even worse, have a terrible back link.

      Yes I do notice those high profile bloggers that may say “thanks” but I find that they are loosing so much in engagement from their readers.

      Going to one of them, I feel like they may have a VA taking care of their comments. Now, that is one turn off for me. Now matter what, I do feel like either answer me or I’m out of there he he he!

      -Donna
      Donna.Merrill recently posted..Time For A Blog Makeover? My Profile

  14. Mitch Mitchell
    Twitter:
    February 16, 2014 at 12:01 am #

    I have to admit that I have the influencer blogs so much that if I notice comments are turned off, or that they never respond to any comments their blogs get, I never go back. To me that’s not a blog, it’s a site with opinions, and if that’s the case then just call it that, put up a bunch of links to articles, and move on with life. Yeah, it might sound tough, but I figure I haven’t spent almost 10 years blogging and commenting all over the place to accept those who, for whatever reason, have decided their time is too valuable to give the masses their chance to give an opinion as well.

    As for everything else you said I’m with you. We all love engagement and we like knowing that someone notices the hard work we put into the things we do. And we can make friends, business connections and the like, and it’s all good.
    Mitch Mitchell recently posted..What Is Your Reason For Blogging?My Profile

    • Donna.Merrill
      Twitter:
      February 16, 2014 at 2:19 pm #

      Hi Mitch,

      Thanks for coming by and giving your opinion to this post. I know how you feel about those that don’t answer comments and others that have comments closed. I am with you on that one!

      I wrote that in for those who might feel angry at the person. I do follow two people that never answer comments. I do know them well, but the reason I comment is because they pump out good content, plus my comments on their blog has gotten me many followers. As for the rest, I don’t have time to delve in and figure out why.

      I do believe engagement is the backbone of any blogger. That’s what I do encourage people to do!

      Thanks so much!

      -Donna
      Donna.Merrill recently posted..Time For A Blog Makeover? My Profile

  15. nick catricala
    Twitter:
    February 15, 2014 at 7:40 pm #

    Donna my friend,
    wow, do I have LOTS to learn from you hahah 🙂

    I had no idea there was o many type of blogs never mind having different names and roles…

    reading your article I notice a few things that love to share here.. 1… you truly know what you are talking about.
    2…You are a very serious blogger, social media professional

    There is many other great things to list here but these are the main one..

    reading the article I learned a lot and one particular thing that I know I can use right away (which I did not do it before, because I did not know it was important) is the part of commenting on the FB post as well.. I usually did not and most times just “like” it but did not know commenting was as important.. THANKS so much..

    And the part of “Attracting high quality engagements” sorry Donna.. no comments on that side since I have no idea how to do it hahah 🙂

    THANKS so much for sharing such important information for all of us to learn from or at list to beaware.

    _nickc
    nick catricala recently posted..Can You Afford NOT to Earn More?My Profile

    • Donna Merrill February 16, 2014 at 2:10 pm #

      Hi Nick,

      I’m so happy that you got a lot out of this post. Yes there are different kinds of bloggers and we need to know the difference.

      Especially the ones that won’t have a comment section, or they don’t reply. We have to know there are reasons for that and if we don’t we need to find out.

      Same goes on social media. Don’t just like, but leave a comment. It will go a long way for those who are posting as well as you.

      -Donna
      Donna Merrill recently posted..Time For A Blog Makeover? My Profile

  16. Leslie Denning
    Twitter:
    February 15, 2014 at 3:58 pm #

    Hi Donna. This was a great tutorial on blogs for me. I never divided them into categories before, but that makes absolute sense.

    I do try to leave a thoughtful comment on blogs I visit. Like most bloggers, I don’t like the comments that say, “Hey, great post” so I try not to be guilty of that.

    I’ve done blog challenges and syndication tribes, in addition to syndicating my own posts via AddThis.

    I’ve tried checking the box for new comments added, but I was getting emails long after I commented on the post. Does any have any experience managing going back to the blog every time a new comment is posted without going nuts?

    All the best,
    Leslie Denning, The Home Biz CEO

    • Donna.Merrill
      Twitter:
      February 15, 2014 at 7:45 pm #

      Hi Leslie.

      I don’t like to check those boxes because it clutters up my email. The only time I do is if I’m a guest on a post. Those emails drive me crazy and I know I’m not going back to that blog when I’m done so there is no point.

      I’ve opted out of those emails. Just go to the end of them and click whatever they have written down to undo yourself. 🙂

      -Donna
      Donna.Merrill recently posted..Time For A Blog Makeover? My Profile

  17. Max Hunter February 15, 2014 at 6:33 am #

    Hey Donna,

    I would say a comment is only “good” if it serves some sort of purpose. This could be asking a question, contributing something new to the topic or making suggestions.

    Over the months I’ve seen an influx people commenting but all they do is say “thanks” and add nothing to the conversation. You are right comments can be important, often used a metric in which people decide if they fancy sticking around and visiting another blog.

    Finding like minded people is your niche is the key, as you can channel visitors to your own content if you provide value.

    • Donna.Merrill
      Twitter:
      February 15, 2014 at 3:16 pm #

      Hi Max,

      Welcome to my blog. Thanks for sharing your view! I agree, a comment needs to be good. There are a lot of comment “readers” out there and if someone resonates with you, they will visit your blog.

      I won’t accept any one liners of “thanks” because it doesn’t provide value.

      And yes I do agree that finding like minded people in our niche is the key.

      Thanks and have a wonderful day.

      -Donna
      Donna.Merrill recently posted..Time For A Blog Makeover? My Profile

  18. Sue Bride
    Twitter:
    February 14, 2014 at 4:28 am #

    I have my blogs set so that a new commenter has to have their first post approved. I am strict these days and do not allow one liners as I can never be sure if the comment is not from a spammer. If quality comments are seen then they lead to more quality comments. One liners give implicit permission for more one liners.

    If I know a commenter who leaves a generic type one liner I will contact them and let them know that this will not do them any good and can damage their online reputation.

    It is exciting to get any comment when you first start out. New bloggers often approve everything unless it is very obviously spam, not realizing how authentic sounding spam bot or paid for comments can be.

    Quality comments are good for blog authors as well as those leaving the comments.

    Thanks for another great post, Donna.
    Sue Bride recently posted..25 Advantages of SubdomainsMy Profile

    • Donna.Merrill
      Twitter:
      February 15, 2014 at 3:10 pm #

      Hi Sue,

      I do exactly the same thing. Every day I have to approve or not who comes on to my blog. I have my spam que, but the pending comments I get, have to be approved by me.

      One liners hardly ever make it here, unless I know it is from a new blogger. In which case, I’ll let them in, but then contact them and give them some advice about commenting…and that goes for gravatars too.

      I rather have quality than quantity!

      When people are new they do tend to accept any comment, and BOOM..the spammers come in, the back links go crazy, and there really is no point. They do learn the hard way (hopefully)!

      Thanks so much,

      -Donna
      Donna.Merrill recently posted..Time For A Blog Makeover? My Profile

  19. Zach February 14, 2014 at 1:26 am #

    Hey Donna,

    Great Tips! I definitely have an influencer type blog – so I need to start working on increasing engagement!

    Funny enough I think that starts with getting more active on the blogs I follow and leaving more comments lol! With your thoughts in mind though I have some things to think about before I leave future comments to hopefully get more people interested in my content and allowing me to reach more bloggers as well!

    Great Read!

    Zach
    Zach recently posted..5 Steps to Successful Meal PlanningMy Profile

    • Donna.Merrill
      Twitter:
      February 15, 2014 at 3:06 pm #

      Hi Zach,

      Now your blog is awesome because everyone needs to eat. People are obsessed in being more healthy these days and you give them the answer to that “problem.”

      You can hit up every niche and give it a twist because when I share your blog I always say something like, “I know you may be busy in business, but you need your energy…check out….” So my introduction of sharing you appeals to all people.

      Food for thought (pardon the pun) Maybe you can ask people at the end of your blog “how important is your daily diet to you” Something of that nature to evoke a response. Just say’n lol

      -Donna
      Donna.Merrill recently posted..Time For A Blog Makeover? My Profile

  20. Lisa Magoulas
    Twitter:
    February 13, 2014 at 5:13 pm #

    Hi Donna,
    I am so glad you wrote this article because I get some people that respond with one liners. But then, I always try to respond with a longer, thoughtful response, hoping to get them to engage further. I think your point about making sure we’re speaking to our niche to make any conversation effective is important. I’ve been struggling with identifying my niche. I think that’s the most important thing to be a successful blogger – know who your audience is. Thanks for the great tips. Lisa
    Lisa Magoulas recently posted..Vegan Mac and CheeseMy Profile

    • Donna.Merrill
      Twitter:
      February 15, 2014 at 3:03 pm #

      I am so glad you found this of help Lisa!

      I’m loving your niche right now. Your last post was a great help for me. That Vegan Mac and Cheese recipe is awesome.

      It is so difficult when one wants to eat healthy that a good recipe is welcomed all the time.

      Oh those one liners….even if you respond to them like you do, I don’t think they will change their behavior.

      Maybe you can put it in your “Call to action” at the bottom of your post and say something to prompt them to give more of their reaction to the post.

      -Donna
      Donna.Merrill recently posted..Time For A Blog Makeover? My Profile

  21. Jeevan Jacob John
    Twitter:
    February 13, 2014 at 4:30 pm #

    I think it really depends upon our goals 😀

    If we are trying to build a business (and make money), our best bet is social sharing (especially when we consider the opportunity cost – commenting takes up a lot of time, and the results – in terms of raw traffic, social media is much source).

    Right now, I am focusing on engagement (even though my goal is to build a business out of my blog) – so, I am part of the engagement blogs section.

    But, I don’t want to continue that. I do love commenting, but studies are getting harder, and I can’t keep up with the comment.

    So, I am going to try and build it up (through other channels) and slowly decrease my efforts with comments. As of now, guest posting is my best bet. It has helped me in the past, and hopefully it will for the future.

    Thank you for sharing the interesting post, Donna 🙂 Hope you are having a great week (You guys are having having snow, right? Hope you are staying warm :D).
    Jeevan Jacob John recently posted..Psst, what’s in your first newsletter email?My Profile

    • Donna.Merrill
      Twitter:
      February 15, 2014 at 3:00 pm #

      Hi Jeevan,

      Thanks so much for sharing your input on this topic Yes commenting does take a lot of time and engagement is a key factor when building a blog.

      You can only do what you can in your limited amount of time, especially with your studies.

      That’s a great idea you have of building it up through other channels. Go for it!

      Yes, it is STILL snowing lol. We clear some out, and more comes. There are mounds of snow so high. But the good thing is I’m getting myself out there and enjoying mother nature instead of complaining about it. Brings out the kid in me.

      -Donna
      Donna.Merrill recently posted..Time For A Blog Makeover? My Profile

  22. Bernadine February 13, 2014 at 11:45 am #

    Hi, Donna.

    I’m so happy I found your site. (Hat tip to @AlliPolin for sharing this post on Twitter.) Your breakdown of comment value is very helpful and gives me much to think about. Here’s my question for you: How does one deal with “Comment Performance Anxiety”? Does knowing our comments are being evaluated make us more hesitant to express our general appreciation?

    Thx,
    Bernadine
    Bernadine recently posted..What are you good at?My Profile

    • Donna.Merrill
      Twitter:
      February 16, 2014 at 3:06 pm #

      Hi Bernadine,

      Welcome to my blog!

      The answer to your question is this: Don’t worry about it! After you read the post, give your own feedback from your heart and thoughts.

      You know, sometimes I have trouble with commenting on Technical Blogs. Yes, it is important to understand, but I have to read them twice sometimes to leave a comment because I find it difficult.

      And…if it is too difficult for me to give a good comment, I will simply tell that person something like “Although I’m not a techie, and can’t really understand this well, I thank you for (fill in the blank)” Blank being what I got out of it.

      So my new friend, don’t worry about “comment Performance Anxiety” Just be honest in your comments and it will take you a long way.

      -Donna
      Donna.Merrill recently posted..Time For A Blog Makeover? My Profile

  23. Lisa
    Twitter:
    February 12, 2014 at 5:28 am #

    Hi Donna, oh yes comments are golden for they help us to get to know our readers better and make us better able to provide them with more information in coming posts. I don’t always make great comments with time as my biggest issue. I agree with Bren that sometimes you want to comment because you understand where that person is coming from and just want to pitch in 🙂 Other times it is easy to comment if you are answering a question and have a story about it to share.
    Thanks for explaining why some close off comments, I’ve always wondered about that one Donna! Have a great day ahead.
    Lisa recently posted..An Armchair Blog Detective’s Website ToolkitMy Profile

    • Donna.Merrill
      Twitter:
      February 15, 2014 at 12:46 am #

      Hi Lisa,

      Knowing you, I would say you leave pretty good comments my friend. It is time consuming I know, but it’s one great way for people to find you on someone’s blog.

      I just had to put in those close off comments because most bloggers will turn their nose at them. We need to understand who those bloggers are. Imagine If you received hundreds of comments….what can a gal do? lol

      -Donna
      Donna.Merrill recently posted..Time For A Blog Makeover? My Profile

  24. Amiti
    Twitter:
    February 11, 2014 at 4:32 pm #

    Hi Donna,

    I think that any way that one chooses to interact is important, and the best way to really engage with someone is by changing things up once in a while. Leaving a comment once on Facebook, once on Twitter, and so on and so forth.

    Engaging with other bloggers/colleagues should not be a “job”, rather it should be enjoyable.

    Your bottom line is true-not all comments are equal.
    Amiti recently posted..4 Tips for Product DevelopmentMy Profile

    • Donna.Merrill
      Twitter:
      February 15, 2014 at 12:37 am #

      Hi Amiti,

      Engaging on blogs and social media to me is not a job at all! I love it because this is where we can meet others. They can be of help to us with their services, or can be potential clients/customers.

      Best of all it is just plain fun!

      -Donna
      Donna.Merrill recently posted..Time For A Blog Makeover? My Profile

  25. James February 11, 2014 at 4:11 pm #

    Hi Donna,

    I must commend you for the thorough explanation and intuitive details you made in explaining the various forms of blogs ( based on commenting ranking factors).

    My blog falls into the niche of both being an engagement blog and being a personal blog. I feel happy when people make important contributions to the post, it goes to show that the content is helpful and resourceful.

    Of recent, I had to disable the WP commenting system because of spams I receive on a daily basis. I installed the Google+ evolved commenting plugin with a pure aim of eradicating spammy contents.

    Do you think this is a good idea?

    Please, kindly advise.
    James recently posted..How can i start a blogMy Profile

    • Donna.Merrill
      Twitter:
      February 15, 2014 at 12:25 am #

      Hi James,

      I do think it’s a good idea that you have your comments going to Google+ – I see many bloggers doing that.

      If you are having too many spams, I would suggest CommentLuv Premium plugin because that reduces so much spam.

      Also do you have Akismet plugin? It’s mostly used for a WordPress blog and helps me so much separating all that spam.

      I only get 3 to 5 per day in my spam box.

      Hope this helps.

      -Donna
      Donna.Merrill recently posted..Time For A Blog Makeover? My Profile

  26. William Butler
    Twitter:
    February 11, 2014 at 2:22 pm #

    Hi Donna,

    I think if someone has taken the time to write a quality post, it is deserving of a thoughtful comment or insights that add value or encouragement to others. In the same regard, I strive to offer quality writing and value in comments to others when I can.

    As social engagement increases, so does the investment of time and energy in reciprocating, which can be challenging at times, especially considering time constraints (and being hit by the flu.)

    Have a blessed week!
    Bill
    William Butler recently posted..13 Easy Steps To Developing A Magnetic PersonalityMy Profile

    • Donna.Merrill
      Twitter:
      February 14, 2014 at 4:53 pm #

      Hi William,

      Hope this finds you feeling better from your flu! Yes indeed… it may take a little more time and effort to leave a good comment but its always worth it.

      Engagement is the key factor! Especially now, at this time when Mr. Google is loving engagements on blogs and social sites.

      Feel better my friend,

      -Donna
      Donna.Merrill recently posted..Time For A Blog Makeover? My Profile

  27. Bren
    Twitter:
    February 11, 2014 at 12:17 pm #

    Nice one Donna! Who doesn’t agree that Comments are important! I have been guilty of a one liner, simply because I had nothing to contribute to the post but I wanted the reader to know I did read their post and could relate on some plane. I’ve been trying not to do it but am getting better at that. Comments are great on our blogs and on other social networks, that’s for sure!
    Bren recently posted..Valentine’s Day, What’s All The Hype?My Profile

    • Donna.Merrill
      Twitter:
      February 14, 2014 at 4:51 pm #

      Hi Bren,

      Glad to know you are mindful of those one liners Bren. The more you put into a comment the more people will be “attracted” to come to your blog.

      No secret formula here, but so many people read comments and if they find something you said interesting, you can bet they will come on over to your blog.

      -Donna
      Donna.Merrill recently posted..Time For A Blog Makeover? My Profile

  28. Enstine Muki
    Twitter:
    February 11, 2014 at 3:26 am #

    Hey Donna,
    Impressive post about engagement. This correlates with my latest post where I wrote on how to boost engagement on blogs.

    You also make a great point on why influencers get their comments disabled. Some times I used to wonder why those big blogs don’t get comments. Most of them don’t even reply to comments on their blogs ;)It all boils down to what you said.

    This post makes a lot of sense to me 😉 Thank you so much.
    Enstine Muki recently posted..Blog Engagement – 5 ways to get your visitors highly engagedMy Profile

    • Donna.Merrill
      Twitter:
      February 14, 2014 at 4:43 pm #

      Hi Enstine,

      I just read your wonderful post about how to boost engagement on your blogs and it is so informative.

      Yes, sometimes as bloggers we get “put off” by others who either disable their comment section or don’t answer comments.

      But we need to keep in mind that just maybe, they have too much to handle.

      -Donna
      Donna.Merrill recently posted..Time For A Blog Makeover? My Profile

  29. Kumar Gauraw
    Twitter:
    February 11, 2014 at 12:44 am #

    Hi Donna,

    I think all I have to do is nod in agreement because that’s exactly what it is. Comments (number of comments) are not as important as quality of comments are. However, if I must add something, I would add that rather than attracting quality comments, I want to be the one who leaves quality comments.

    Why?

    For the reason you mentioned already. When people read a quality comment, they want to know the person who left that comment and that brings traffic to my website. I want my comment to server as a reason for increase in my traffic, not just another backlink.

    But then, interestingly, when I do that, I automatically attract comments from people who are just like me. It’s so phenomenal concept.

    Thank you for a very thought provoking post. Enjoyed being here and sharing a few thoughts!

    Regards,
    Kumar
    Kumar Gauraw recently posted..15 Technical Things You Must Know About Web HostingMy Profile

    • Donna.Merrill
      Twitter:
      February 11, 2014 at 1:00 pm #

      Hi Kumar.

      Thanks! I rather have quality than quantity myself. And it has happened to me so many times too.

      I leave a good comment on someone’s blog and it does attract people who are just like me too!

      A good organic following is worth it. We get that know like and trust issue going on.

      That is why when David and I were having so many problems with our membership page I called on YOU!

      I didn’t feel comfortable with a stranger working on my blog and especially a membership site. We asked ourselves who can help with this? And because of your knowledge you share on your blog and the trust issues we had, we chose YOU. I thank you in advance for your help. And will be talking to you soon.

      Blessings,

      -Donna
      Donna.Merrill recently posted..Time For A Blog Makeover? My Profile

  30. Harleena Singh
    Twitter:
    February 10, 2014 at 9:47 pm #

    Hi Donna,

    You are SO right about all that you said in your wonderful post about comments 🙂

    Comments are actually the lifeline of a blog as I say so often, and I think most of us tend to leave good comments on each others blogs. Yes, we do have those one-two liners come up off and on, but perhaps they always comment like that, even if they are from alright kind of sites, for their backlinks mainly.

    I understand the busyness of those bloggers who have high ranks now and prefer not to get comments. I know how tough it gets at time to reply to ALL the comments on our blogs, especially if you also have to promote your posts, just as I do, because a single person possibly cannot be everywhere and do everything!

    You are very right about sharing each others posts, and the more you give, the more you receive. I share most people’s posts on my new pages, whether its on FB or G+, and of course Twitter is there, and Pinterest too. You really lose nothing more than a few additional minutes, but they are so worth it, isn’t it?

    Comments on social sites DO matter, and that’s why your social media presence on ALL the main social networks is vital because all those people might not be your regular blog readers, but when you put up your post, they surely like to go through its content if it interests them. Instead of commenting on the blog, they comment on those social sites, and you need to cater to those comments too! That’s another problem I have because I share my posts on a lot of FB groups and G+ communities, so you can well imagine my state! I think I need to lessen things down and take it a little slow now…lol..:)

    Thanks for sharing. Have a nice week ahead 🙂
    Harleena Singh recently posted..Share Your Relationship Problems on Aha!NOWMy Profile

    • Donna.Merrill
      Twitter:
      February 11, 2014 at 12:55 pm #

      Hi Harleena,

      Yes, one has to understand if a blogger doesn’t accept comments. It’s a whole different edge that they have doing their marketing. As bloggers that like to engage, sometimes we just think they don’t care.

      But we need to keep in mind who they are and what they are doing. I see it many times in the blogging world. Their content helps me, but I can’t comment. So, I cannot judge them, but take away some good advice.

      For me, I know it takes time to comment on blogs and social sites. but due to Google’s algorithm changes, I rather have it that way myself. I enjoy organic growth and getting to know people.

      Yes, very time consuming, but as long as I keep myself disciplined, I can keep up with it every day. The most important thing is if I’m off line for one reason or another for a time, I do post on social sites that I’ll be gone for a while. Just letting people know I’m not ignoring them. It’s sort of a professional courtesy I guess.

      Thanks for your great input to this post,

      -Donna
      Donna.Merrill recently posted..Time For A Blog Makeover? My Profile

  31. Sylviane Nuccio
    Twitter:
    February 10, 2014 at 8:05 pm #

    Hi Donna,

    No, indeed, not all comments are equal and who doesn’t hate those one liners.

    Now, this said, I do understand that we don’t always have lots to say on ever post we read. I know I don’t 🙂 but we still need to share something of value.

    Sometimes I realize, especially on my Personal development blog, that some people didn’t get my post, but they still try to leave a nice comment. Thankfully most people do get the post, though 🙂

    I totally understand that those big blogs have gone way beyond caring about comments, and I can only imagine how many blood suckers, as I call them, they would get if they let their comments open.

    I still have a problem with bloggers that I visit regularly and don’t come to my blogs, though. I think I have to work on that 😉

    Thank you for this great share!
    Sylviane Nuccio recently posted..How You Can Generate Organic Traffic Using ScribdMy Profile

    • Donna.Merrill
      Twitter:
      February 11, 2014 at 12:48 pm #

      Hi Sylviane,

      I love the way you call them “blood suckers!” lol. But it is so true. Every day I go into my back office and see them. I don’t know who the heck they are but I know they are trying to get back links for themselves.

      I even go to their blogs sometimes if the comment is good and wouldn’t you know it…It’s nothing but a sales blog. Every post!!!

      So they go to spam.

      Thanks for your great response,

      -Donna
      Donna.Merrill recently posted..Time For A Blog Makeover? My Profile

  32. Adrienne
    Twitter:
    February 10, 2014 at 4:11 pm #

    Hey Donna,

    Well you definitely know my opinion about this subject and of course you’re definitely right about not all comments are created equal.

    Google started ranking social content for a reason. They love the interaction taking place because when people share good content then they definitely want to pay attention to that as well.

    Your main goal as bloggers is to put yourself out in front of the right audience. You want to get noticed and the best way to do that is by commenting on other blogs but leaving genuine comments. That means your opinion about what you read or a suggestion you might have or even a question that you have to receive further advice.

    Those are the people we pay attention to because they’re the ones that we feel are here for the right reasons.

    It’s been a process for me but I know that not all blogs are created equal too and like you said, just because they have their comments closed doesn’t mean they’re snotty. You have to decide why you’re here and how you intend to build your audience. I’ve had some awakenings myself lately about this so it will be interesting to see where this year takes me.

    Great share so thank you so much. Have a great week.

    ~Adrienne
    Adrienne recently posted..UPDATE: Loyal Commenters Landing In SpamMy Profile

    • Donna.Merrill
      Twitter:
      February 11, 2014 at 12:43 pm #

      Hi Adrienne,

      I know you well enough that you consider comments to bee a strong backbone to business on blogs as well as social media.

      I am so glad Google changed their algorithms because to me it is all about organic growth.

      You my friend do such a great job at this. You answer every comment on your blog, you come over and give great comments on mine as well as others. I am sure this gives you more readership on your blog because of the great input you always give.

      I always admire how organized and disciplined you are on the social sites. I look forward to your question of the day on Facebook and G+ as well as later in the day a funny video you share.

      You sure know your stuff when it comes to this my friend.

      Have a great week,

      -Donna
      Donna.Merrill recently posted..Time For A Blog Makeover? My Profile

  33. Sarah Arrow
    Twitter:
    February 10, 2014 at 3:43 pm #

    A comment is a comment no matter where it takes places and as you mention is a valuable commodity. That’s why I liked LyveFire as a commenting system as it tracked conversation across Twitter and published it on your blog. I’ve tried Facebook comment and now G+ comments, but the truth is there will always be a “new” way to help you make the most of all the comments you get. As you say, comments are not equal but it is priceless conversation.
    Sarah Arrow recently posted..10 Writing Mistakes [Infographic] – Which ones are you making?My Profile

    • Donna.Merrill
      Twitter:
      February 11, 2014 at 12:30 pm #

      Hi Sarah!

      I do like the way LyveFire’s commenting system is set up.

      Yes, all comments are not equal, but as long as we give it the best we can, it is priceless!

      -Donna
      Donna.Merrill recently posted..Time For A Blog Makeover? My Profile

  34. Monisha Kapur
    Twitter:
    February 10, 2014 at 2:53 pm #

    THANK YOU for this very informative post. I always knew comments on blogs / social media sites were important, but breaking it down by “types of blogs” was eye opening for me. Thanks again!

    • Donna.Merrill
      Twitter:
      February 11, 2014 at 12:28 pm #

      Hi Monisha,

      I’m glad you came over to my blog and had an eye-opener. Your blog is so amazing.

      I will message you with a few more ideas to get your blog going like wildfire. It is too good to stand still.

      Love ya,

      -Donna
      Donna.Merrill recently posted..Time For A Blog Makeover? My Profile

  35. Susan Cooper
    Twitter:
    February 10, 2014 at 2:24 pm #

    We sometime focus so much on driving people to our sites and encourage commenting that we forget the importance of social media engagement and to share our thought with comments, Pressing the like button is easy but I would add “So what did you like about it?”.

    I hate the one liner comments. They show no real engagement or indicate that they even read the post. To your point, they would be the last person I would check out. The other factor is that these kinds of comment could penalize a blog by Google. THAT is NOT a good thing.

    I could say so much more, but I think I would bore you to death… LOL.
    Susan Cooper recently posted..Valentines Gifts From The Kitchen: RecipesMy Profile

    • Donna.Merrill
      Twitter:
      February 10, 2014 at 3:18 pm #

      Hi Susan,

      No, you would not bore me to death. I know exactly how you feel about this. I totally agree that some comments can penalize our blogs by Google and that’s why we have to keep our eye open not to let them go through.

      The only time you will see a one liner on my blog is if the blogger is new. Then I do let it go through and connect with that blogger to give him/her some pointers on commenting. I tell them that I know they are new at it and that’s why I let the comment go through, but… Well you know the rest he he.

      Yes, I agree too with pressing that like button without a comment. What the heck did you like about it is my question too.

      Thanks for your great input,

      -Donna
      Donna.Merrill recently posted..Time For A Blog Makeover? My Profile

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