This post was most recently updated on July 1st, 2013
I’ve worked with many people seeking to be successful online.
My first question to them is always, what do you need to accomplish to be successful?
Often, the answers are vague, like having a popular blog, or a lot of Facebook friends. But further prodding usually reveals that the real reason for being online is to make money. So, really, whether or not you have a great blog or a lot of friends is only a side issue. It becomes prominent only when you believe that it will lead to profits.
In truth, blogging and social media are great ways to make money online as long as they are seen as steps along the way, and not an end in and of themselves.
So how do you go from being active, knowlegable and popular online, to the point that you are also profitable?
Here are some ways to converting followers into customers:
Offer them great products that they need (auto-responders, clickbank offerings, tutorials)
Create and sell your own products online (ebooks, video courses, memberships)
Get them to join your business opportunity
Create mini-sites that promote single products or groups of closely related products
Drive your email subscribers to webinars that you or an associate offer, or a entry level one that your business opportunity provides.
One of the main reasons that people fail to jump the gap from providing valuable information to others to converting them into paying customers is that they don’t know how to initiate the mechanics of moving people from their blogs, articles, social media and videos, into their email subscriber list.
The technolgy required to bridge that gap is the creation of highly targeted squeeze pages. Once you know how to create your own squeeze pages, and connect them artfully to all the content you are creating online, you will have the “missing link” to joining the inner circle of online earners.
If you’d like to learn more about how to do this, grab your own copy of my free video series called “Squeeze Page Magic”. It walks you through the step by step process of creating squeeze pages, and turning them into a profitable online business.