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Top 5 Hacks to Create Smarter Blog Content that Sells in 2019

Create Blog Content That Sells in 2019Learn these Top 5 Hacks to Create Smarter Blog Content that Sells in 2019.

Now I’ve talked before about the best kind of content to offer on your blog.

But when it comes to actually selling things on your blog, these are some things that will definitely help.

So often I hear that “Blogging Is Fun But Can I Make Money At It?”

Well, yes you can.

But you need to know how.

The new year, 2019, is right around the corner.

Now is a good time to start steering your blog into the profit zone.

So I asked my friend and blogger pro, Anil Agarwal, to come up with some of his best tips for helping you do that in the upcoming year.

He put together these “Top 5 Hacks” that I’m sure are going to help you immensely.

So, now, let me turn this article over to Anil.

Top 5 Hacks to Create Smarter Blog Content that Sells in 2019

by Anil Agarwal

I know you want to create smarter blog content that sells in 2019.

I’m going to show you the top 5 hacks that can help you do exactly that.

But first, what do you think is the #1 way to build a money making blog in 2019?

If you said, profitable content, you’re absolutely right.

Are you looking for ways to create content that makes money?

Are you struggling to boost your website sales with your content?

Do you think your content marketing efforts are not giving you the results you deserve?

If yes, this post is for you.

Now, if you’ve been blogging for a while, you may already know the importance of creating engaging content.

The purpose of creating content is not only to generate more traffic, but also sales.

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Without creating content that sells, you won’t last for long in the competitive online world.

That being said, here are the 5 top hacks you can use to create extremely engaging
content.

This smarter content can help you to make sales in 2019.

#1. Create the right type of blog content

If you’re struggling to increase your traffic and website sales, you should probably rethink your content marketing strategy.

If your content creation strategy isn’t giving you the results you desire, you must act upon it.

Start to create the right type of blog content that sells.

Here are a few types of content that will work well in most industries in 2019.

● Case studies around the popular topics and common problems your target audience
face
● Webinars with experts in your niche to provide useful information and also to grow
your email list
● Infographics around popular topics (you can also use Buzzsumo for trending topics)
● Video tutorials
● Interviews with experts and influencers in your industry

The right type of content is not only effective but also most difficult to create.

Just have a look at the following illustration to know more about it.

blog content that sells in 2019

From the above illustration, you can see that, case studies, videos and infographics are most effective, although they are also the most difficult to create.

So if you’re focusing on case studies, videos or infographics, you’ll be generating more sales through your content.

Above all, know your audience well before you create content.

Define your target audience

Define your target audience by asking the right questions such as:

● Who’s my target audience
● What are their demographics
● What’s their age, job, average yearly income
● What are their biggest challenges and so on

You can also use your email lists or conduct quizzes or surveys from your social media
profiles or website to find out what your target audience truly wants.

Based on their interests, you can create a long term content marketing strategy to generate more leads and sales.

#2. Write genuine product reviews and prepare for holiday seasons

One of the simplest ways to create blog content that sells is to focus on promoting affiliate products by writing product reviews.

Your product reviews should be unbiased, genuine and really helpful for your audience instead of selling hard.

When you’re creating a product review, make sure to keep the following things in mind to increase sales easily from your website.

● Before you write any product review, make sure to try it out first so that you’ll know
what are all the pros and cons that come with the product. Talk about the benefits,
drawbacks, pricing and also discuss better alternatives to the products you’re
promoting.

● Always give priority to writing comparison posts and compare two similar products.
Talk about all the pros and cons along with your product recommendations. You can
use tables and review boxes to make your comparison product reviews more compelling.

Make sure to prepare for holiday seasons like black Friday, cyber Monday and so on.

Most online companies provide massive discounts to attract new customers to try their products or services.

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Here are few quick tips to prepare for holiday seasons to make more sales with your content as we head into 2019.

● Create deal pages around all the affiliate products you promote. You can do a quick
search on Google to find out all the black Friday, cyber Monday deals so you can
quickly build a list of content ideas that you can use to make more sales.

● Make sure to perform a thorough keyword research around the product reviews that
you are going to create during holiday season by coming up with one primary
keyword and several secondary keyword ideas to rank well in search engines like
Google.

● Create a link building strategy to build links to your product reviews that will go live
during the holiday season because backlinks play a key role in getting higher search
engine rankings. You can use tactics like guest posting, blogger outreach, broken link
building etc to quickly build quality links to your content.

● Set aside quality time during holiday seasons like black Friday week to quickly update
your “already created product review and deal posts” with all the details. Use
strong calls to action to persuade your audience to take immediate action.

#3. Set goals with every blog post you create

Most bloggers don’t set goals.

They always look for short term results and if they don’t get enough traffic or sales to their blog, they eventually quit without focusing on the long term goals.

From now on, if you want to create smarter content that sells, set goals with every blog post you create.

Use an editorial calendar to schedule your blog posts well in advance and focus on being consistent rather than focusing on quick results.

Here are a few questions you might want to ask yourself before publishing another blog post.

● Do I need more email subscribers with this post? If yes, make sure to use content
upgrades and email opt-in forms all over the post to attract more signups.

● Am I looking to get more search traffic with this post? If yes, do proper keyword
research and optimize your content for various keywords to attract more search
traffic.

● Do I want to use this post to increase sales? If yes, focus on using commercial intent
keywords so you can attract highly qualified “buyer oriented” visitors from search
engines to boost your sales.

● Do I need more social shares and comments? If yes, focus on creating engaging
content by creating catchy headlines and promote as much as you can on social
media and forums.

● Am I looking to gain more backlinks with this post? If yes, create 10 times better
content than your competitors and use strategies like blogger outreach, skyscraper
technique, broken link building etc to attract links.

#4. Optimize your blog content properly

One of the easiest and most effective ways to create content that attracts search traffic and sales is to optimize for both search engines and your target audience.

Write for people but make sure NOT to ignore search engines like Google.

After all, search engine traffic is the most qualified traffic source that sends to your site, potential visitors who are ready to buy stuff from you.

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Here are a few quick tips to optimize your content well.

● Always perform keyword research before you write a post. Make sure to include your
primary keyword in title, meta description, URL, image alt tags and include in sub
headings like h2, h3 and so on.

● While creating content, don’t focus on any keywords. Create content as if someone’s
sitting in front of you. Write like you talk if you want to include a friendly writing tone that actually
converts online.
Avoid jargon while creating content. Make your content extremely easy to digest by your audience.
As a rule of thumb, even a 3rd grade student should understand what your content is all about.

● Come up with a list of LSI keyword ideas that are highly relevant to the primary
keyword that you want to rank for. Instead of keyword stuffing, you can use these LSI
keywords within your content to naturally rank well for multiple keywords.

● Make sure to include a FAQ section by answering the questions your target audience has.
That way you will satisfy both your audience and search engines (as you’ll also get
rich snippets if you find and target the right questions with your content).

Special: Join Donna’s Free VIP Blogging Club – Free Now… Free Forever

Quick tip: If you’re a WordPress user, make sure to install WordPress SEO by Yoast. Not
only is it free to use, but it also helps you easily optimize all your blog posts for your target keywords to rank well in search engines.

#5. Tap into human emotions to create profitable blog content

If you can create content that triggers your audience’s emotions, you can easily attract a lot of buzz online.

And in this way, you can easily turn your blog into a profitable online space.

From there, you can sell almost any product or service you like.

Triggering the emotions of your audience with your content isn’t easy.

It takes time, consistent efforts and lots of practice.

But when you get the idea about what type of content triggers human emotions, it gets easier.

Have a look at the below illustration to understand various emotions that persuade online people to take action.

blog content that sells in 2019

As you can see from the above illustration by Statista, you’ll observe that you can use the following emotions to create content that easily goes viral online.

● Surprise (you can cover the shocking and surprising facts or things in your industry
such as “the surprising thing about losing weight”).
● Anger (this type of content triggers anger among online people where you can talk
about controversial topics in your niche such as “how online shopping could destroy the traditional world economy).
● Joy (which triggers happiness).
● Awe (again this type of content is similar to surprise… things that make your audience
awestruck)
● Laughter (content that makes your audience laugh is always effective).
● Sadness (these are the things that make your audience sad, such as “5 million people
are dying with cancer each year”).
● Empathy (triggers the capacity to understand or feel what another person is
experiencing from their point of view. For instance, “Artificial intelligence needs empathy to work” or “Vegans and Vegetarians Empathize With Animals More Than Meat-Eaters”).
● Amusement (this makes your content a pleasure to read).

Make sure to explore the psychological behavior of your audience.

Get to know their wants and needs, along with their pain points.

This helps you to see what type of content works best for you.

In a nutshell, to create profitable blog content that sells, that actually makes money for you in 2019, you need to persuade your audience by triggering their emotions.

Top 5 Hacks to Create Smarter Blog Content That Sells In 2019

Creating generic content is easy.

But creating engaging blog content that sells is not.

Carefully analyze the wants and needs your target audience.

Find out what they truly want.

This is how you create content that goes viral online.

Learn More About Donna’s Top Tier Mentoring ProgramTop Tier Coaching

So what do you think?

Do you like the Top 5 Hacks to Create Smarter Blog Content That Sells In 2019?

Do you have any more tips or hacks?

Share your thoughts in the comments below.

And thanks for sharing this article on your social media sites, too.

-Anil

About The Author

6 Most Effective SEO TipsAnil Agarwal is the guy behind Bloggers Passion blog where he is helping newbie as well experienced bloggers in taking their blog’s search traffic & revenue to the next level. You can connect him on Facebook here.

 

Donna Merrill
Donna is a well known blogger and creator of "Blogging Magic" - an intensive guide to blogging. "Blogging Magic" is for beginners who are trying to figure out how to bring their blogs to life with tons of visits, comments and social media interaction. It's even for advanced bloggers looking to reach new levels of authority and engagement with their audience.

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24 Responses to Top 5 Hacks to Create Smarter Blog Content that Sells in 2019

  1. Vishwajeet Kumar
    Twitter:
    October 11, 2018 at 10:13 am #

    Hello Anil,

    Glad to see you on Donna’s Blog. Quality content always plays a great role in increasing user engagement and provide a good reading experience. I always try to make my post free of errors as it help readers to grasp the content as much as possible. Crafting a good blog post is very important and you have described everything in detailed. Thanks for sharing these helpful tips.

    Have a Great Day 🙂
    Vishwajeet
    Vishwajeet Kumar recently posted..How To Optimize Your Blog Post Like A ProMy Profile

    • Anil Agarwal
      Twitter:
      October 12, 2018 at 10:52 pm #

      Hi Vishwajeet,

      Glad to see your comment here as well. Yes, valuable content beats everything and gives you great results in the long run. Not only you’ll satisfy users but also search engines like Google if you’re creating great content. Just make sure to satisfy your target audience wants and needs.

      Yes, as you said, crafting a great post is so important, not only it takes a lot of time but you need to learn the art of writing well in order to capture your audience attention. Hope you enjoyed the article, thanks for stopping by.

  2. Gaurav Kumar
    Twitter:
    October 11, 2018 at 11:35 am #

    Hi Anil,

    It is good to see you here also.

    Selling is all about connecting with the people. When your product or service connect with the needs of the people, you sell the product like hot cakes. It is really necessary that you should understand your target audience and offer the same product they are looking for.

    You will learn this by doing research, using analytics, keeping an eye on user behavior on your blog or website.

    Glad you have shared these tips.
    Gaurav Kumar recently posted..18 Sites like FMovies | Best Fmovies Alternatives to Watch Movies for FreeMy Profile

    • Anil Agarwal
      Twitter:
      October 12, 2018 at 10:55 pm #

      Hello Gaurav Kumar,

      Glad to see you here, I agree with what you said “selling is all about connecting with the people”. You can’t sell online without building trust first as most of the people who buy online are skeptical and that’s the reason why having your own blog helps you create better content that builds trust with your audience.

      Selling becomes easy when you’re creating problem solving content and promoting the right products to your target audience. Hope you enjoyed the article, thanks for stopping by.

  3. Ryan Biddulph
    Twitter:
    October 11, 2018 at 12:58 pm #

    Tapping into human emotions makes your content POP Anil. I dig your tips buddy.

    Lifeless posts inspire few if any folks. But packing raw emotion into your posts through stories, smart, genuine copy and by being authentic in all you do makes you stand out like a lighthouse in a big storm. People love genuine bloggers who sell stories, so those story tellers prosper mightily.

    • Anil Agarwal
      Twitter:
      October 12, 2018 at 11:22 pm #

      Hi Ryan, glad to see you around here. Agree that, emotions play a key role in creating “valuable content” that sells itself. Most people don’t focus on social triggers or emotions while creating content and that’s why they struggle with traffic, engagement and sales.

      Telling stories with your content (Copyblogger is the best example) can take your blog to the next level and yes, it’s bit hard to get used to creating such content but it’s worth your time.

      Thanks for the comment Ryan, keep rocking.

  4. Alicia October 11, 2018 at 8:55 pm #

    Hi Anil,

    I love all these ideas. Just at the right time too.

  5. Enstine Muki
    Twitter:
    October 12, 2018 at 6:04 am #

    Lots of meat to savor in this post Anil and thanks to Donna for bringing you on board. You’ve touched on key points on creating a money making blog.

    It all revolves round giving something worth paying for to your audience. If you help solve their problem, you succeed in getting them pull out their wallets.

    Anyone reading your blog knows you practice what you preach. You sure get good results bro so thanks for helping us with value here.
    Wishing you both and everyone else reading Donna’s blog a wealthy weekend.
    Enstine Muki recently posted..Pinterest Communities – How to Find, Join or Create oneMy Profile

  6. Anil Agarwal
    Twitter:
    October 12, 2018 at 11:24 pm #

    Hey Enstine, glad you found some meat in the post, hope you enjoyed reading it and thanks for the comment. Yes, creating problem solving content is really the key. It doesn’t matter whether you’re creating videos or articles, you need to find out the pulse of your audience to be able to cater them well with your content.

    Thanks for the appreciation btw. I always love to write guest posts for Donna’s blog because of the user engagement.

  7. Vijay Nagar
    Twitter:
    October 15, 2018 at 8:24 am #

    Great work, Glad to read your articles, I agree with your points which you have shared. I also believe that if you want to connect people start selling, and its dependent your content that what you use like video, text, image and etc to sell.
    Thanks for sharing this informative content, I have really enjoyed knowing more about content.

  8. Jitendra Vaswani
    Twitter:
    October 15, 2018 at 10:38 pm #

    Hi Anil,

    This post is awesome man, you have covered mostly all the points that can help in crafting amazing content. I would like to suggest that, we should focus on building a brand rather than a constant thinking of generating sales from a blog.

    What’s your point here?

    Thanks.

  9. Bikram Kalsi
    Twitter:
    October 16, 2018 at 2:08 am #

    Hello Anil,

    Many congratulations on the new article on Donna’s blog.
    All the tips that you have provided are awesome. Hope to learn more about these tips.
    Bikram Kalsi recently posted..Awesome Free Online Courses to Boost Your ResumeMy Profile

  10. Bhawna Kaushik
    Twitter:
    October 16, 2018 at 2:11 am #

    Hello Anil,

    Awesome article my friend. You are right touching the human side of your readers is the best thing one could do.
    I have written some serious posts and some not so serious posts.
    But found that the article which was relatable get more engagement and usually ranking better than others. They also have good dwell time and lower bounce rate.
    Bhawna Kaushik recently posted..Things that make us so excited about fallMy Profile

  11. Ravina Gupta October 16, 2018 at 4:24 am #

    Great post! About smart blogging and content creation.
    Thnak you so much.

  12. Ashutosh Singh October 16, 2018 at 6:37 am #

    Wow! I really appreciate the fact that you have written on the topic and made it so clear, it is a different topic and very fewer people can write in a manner that everything gets clear. Also, I love the layout of your page and the images used are very attractive. Also, I would like to share that I learned amazing tips and tricks in a Digital marketing course by Digital Marketing field.

  13. Moss Clement
    Twitter:
    October 17, 2018 at 3:51 am #

    Hi Anil & Donna,

    What moe shall I say? You said it all, bringing out remarkable points that will benefit your readers. I like that you talked about defining your target audience. In fact, that’s one of the best ways to create content that sells, because if you can pinpoint buyer persona, that way, you can conveniently tailor your content to their needs and make them buy from you. Effectively, it all depends on the value you are bringing to the table via the content yiu create.

  14. Elvis Michael
    Twitter:
    October 17, 2018 at 11:35 am #

    Anil, this is wonderful. #3 alone could b its own, standalone article.
    We tend to publish post after post simply to fill a quota; simply to keep the blog active this week. This is short-term thinking, in other words.

    But as you said: Ask yourself why you’re publishing *other than* filling a quota. Once you develop a plan, im sure your success will slowly improve.

    Elvis

  15. arfa nazeer
    Twitter:
    October 18, 2018 at 10:32 am #

    Excellent post, Anil!

    I absolutely like the idea of using human emotions in writing great content. As a blogger, it’s so important to find out how your reader is reacting to the content, and what triggers them to take action.

    Arfa
    arfa nazeer recently posted..7 Simple Formulas To Make Catchy Headlines For Blog PostsMy Profile

  16. John Eze October 19, 2018 at 5:09 pm #

    Donna, Thanks for sharing this insightful article… I’ve been searching for ways to create smarter blog content that sells for sometimes and your article just fulfilled my desire.

  17. Suhana October 25, 2018 at 4:35 am #

    Hi Anil
    thanks for sharing the info
    I recently completed my Digital Marketing training and this article is helpful

  18. Vineet Saxena
    Twitter:
    November 4, 2018 at 3:35 am #

    Hey Anil,
    I have just started my blog and as of now I am not running out of content ideas but i will soon. At least I hope I do. You have mentioned some good points.The most important one which struck me is that I have to set goals. As of now I am writing content based on SEO and keyword research. I guess I want to rank high in search engines. But for selling products, I will have to set up a different approach. Thanks for this great article. I will follow you to your blog.
    Thanks.
    Regards,
    Vineet Saxena

  19. Sathish Arumugam
    Twitter:
    November 7, 2018 at 5:21 am #

    Content marketing is making the modern marketing technology stack wherever we go content marketing and native advertising have become the hot topic and these strategies have the potential to drive the performance value and targeting the right audience at the right time. Understanding the audience and target intent, pairing SEO with the content at the starting point itself. All these steps make the marketers feel their budget increase and they can see the measurable results
    Sathish Arumugam recently posted..Best High DA Dofollow Web 2.0 Sites List 2018 – {Top Authority}My Profile

  20. Emenike Emmanuel
    Twitter:
    November 8, 2018 at 8:31 am #

    You’ve got a great content, Anil.

    Good to have you here again.

    When you understand your target audience and give them what they want, anything you present to them becomes a bestseller.

    Thanks Donna for having Anil here.

    Emenike
    Emenike Emmanuel recently posted..Why Getting a POS System is the Best Business Investment for Your Retail StoreMy Profile

  21. Zar Santos November 12, 2018 at 4:34 am #

    Catering to the user intent will surely help you create not just a better content, but it will also help your content stand out among the others. There are a lot of ways in which we can know what kind of user intent a keyword is pertaining to, and when we finally get that, it’ll become easier for us to build and create a content that caters to those who need them.

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