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Squeeze Page Magic: Guest David Merrill

By on November 1, 2011 in Internet Marketing, Online Marketing

This post was most recently updated on July 1st, 2013

I’ve worked with many people seeking to be successful online.

My first question to them is always, what do you need to accomplish to be successful?

Often, the answers are vague, like having a popular blog, or a lot of Facebook friends. But further prodding usually reveals that the real reason for being online is to make money. So, really, whether or not you have a great blog or a lot of friends is only a side issue. It becomes prominent only when you believe that it will lead to profits.

In truth, blogging and social media are great ways to make money online as long as they are seen as steps along the way, and not an end in and of themselves.

So how do you go from being active, knowlegable and popular online, to the point that you are also profitable?

Here are some ways to converting followers into customers:

Offer them great products that they need (auto-responders, clickbank offerings, tutorials)

Create and sell your own products online (ebooks, video courses, memberships)

Get them to join your business opportunity

Create mini-sites that promote single products or groups of closely related products

Drive your email subscribers to webinars that you or an associate offer, or a entry level one that your business opportunity provides.

One of the main reasons that people fail to jump the gap from providing valuable information to others to converting them into paying customers is that they don’t know how to initiate the mechanics of moving people from their blogs, articles, social media and videos, into their email subscriber list.

The technolgy required to bridge that gap is the creation of highly targeted squeeze pages. Once you know how to create your own squeeze pages, and connect them artfully to all the content you are creating online, you will have the “missing link” to joining the inner circle of online earners.

If you’d like to learn more about how to do this, grab your own copy of my free video series called “Squeeze Page Magic”. It walks you through the step by step process of creating squeeze pages, and turning them into a profitable online business.

Donna Merrill

Donna Merrill

Donna is a well known blogger and creator of "Blogging Magic" - an intensive guide to blogging. "Blogging Magic" is for beginners who are trying to figure out how to bring their blogs to life with tons of visits, comments and social media interaction. It's even for advanced bloggers looking to reach new levels of authority and engagement with their audience.

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27 Responses to Squeeze Page Magic: Guest David Merrill

  1. Teresa Street January 21, 2012 at 9:32 am #

    I love creating squeeze pages! It is a work of art in the profession of marketing. Thanks for the videos!

    Reply
  2. Kevin DeRoo November 30, 2011 at 6:38 pm #

    Hey Donna,

    Having your own squeeze pages are an absolute most if you want to have any kind of true success in this industry. I use Optimize Press templates to build my squeeze pages and I highly recommend their software to beginners and experts alike.

    It was nice to meet your husband Donna, thanks for sharing the info!

    Kevin
    Kevin DeRoo recently posted..Video Marketing – Making it Picture PerfectMy Profile

    Reply
  3. Joyce Edwards November 15, 2011 at 11:15 pm #

    Hey Donna,
    Thanks for sharing this information. Making all the pieces fit together is something that can be so frustrating. I never really understood what a squeeze page was and how it fit into my marketing. Now with your post I can see the light.

    Reply
    • Donna Merrill November 16, 2011 at 1:23 am #

      Hi Joyce. I think we are both neck and neck when it comes to our products and other things we are working on. David is the go-to guy when it comes to all the marketing stuff I do. I wanted to introduce the squeeze page to people because many are on line, producing products, giving great information, but don’t have a list. That’s only one part of it. There are so many other aspects to developing a list for your sales funnel.
      Thanks Joyce,
      Donna
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      Reply
  4. Dr. Erica Goodstone
    Twitter:
    November 15, 2011 at 5:05 am #

    Donna,

    The Squeeze Page is essential but there has to be a system in place. Once someone comes to the Squeeze Page, where do they go. Even if they opt in to your list, what do they get from there? Each autoresponder message and each subsequent email or video need to entice the person into signing up for your membership site, buying your product, enrolling in your coaching program, etc.

    I have done many of the pieces and left out something important. It is certainly a process of building the system as well as the products.

    Warmly,

    Dr. Erica
    Dr. Erica Goodstone recently posted..Creating Love – The 6 “We Must Be’s” from the Master KeyMy Profile

    Reply
    • Donna Merrill November 16, 2011 at 1:21 am #

      You said it Erica! The squeeze page is only one portion to your sales funnel. It is a continuous communication with your list. Not only offering them products, but at the same time offering free information. Its the 80-20 rule: 80% information and 20% sales.
      Thanks for visiting,
      Donna
      Donna Merrill recently posted..Squeeze Page Magic: Guest David MerrillMy Profile

      Reply
  5. Cherrie Bautista November 14, 2011 at 3:37 pm #

    Great post, Donna! I have tried doing some of those on your list to make money online. I have created my own e-book, and have been doing affiliate marketing. I haven’t done squeeze pages yet, it’s one thing that I’ve been meaning to look into but never really gotten that far yet. I tried watching your video but it’s only 1 minute and 6 seconds long, and only up to the point where you were introducing Dave. Am I missing something?
    Cherrie Bautista recently posted..How To Generate Leads On TwitterMy Profile

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  6. Joyce Edwards November 9, 2011 at 6:19 pm #

    Thanks for the great info. I always wondered what else I was missing on my blog. Understanding the path to go to be profitable is a great time saver.

    Reply
  7. Anna November 9, 2011 at 9:07 pm #

    Again you are providing us with useful and clever advices about sales and marketing! But I also agree that being a “real and truthful person” is what must be appreciated!
    Anna recently posted..What is root canal treatment? Why won’t the dentists tell us more about it?My Profile

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  8. Paul Reimers November 9, 2011 at 3:36 am #

    Squeeze pages are a great way to build a list, which is at the core of Internet Marketing. I have seen a number of people who put out great content but don’t really have an opt in offer to act as a lead magnet.

    For anyone who loves what they offer and intend to make money at it, they owe it to themselves to have a great offer in place and a good squeeze page to present that offer is important.
    Paul Reimers recently posted..Review of Empower Network – Will This Tool Really Help You Build Your Business?My Profile

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  9. Dave and Dawn Cook November 8, 2011 at 7:47 pm #

    Hi Donna & David,

    Great guest post, David! (Thanks, Donna for bringing David in as your guest.) You have a good list of ways to monetize from your online presence and yes, a squeeze page, like you said, can be the missing link that is required.

    Well-written squeeze pages are not easy to produce so providing your knowledge on how best to create and make money from them is very valuable. Thanks for offering that value here on Donna’s blog!

    To your continued success as a husband/wife team!

    (Dave) and Dawn

    Reply
    • Donna Merrill November 8, 2011 at 11:39 pm #

      Thanks Dave & Dawn,
      Absolutely, squeeze pages take a lot of time to produce, the accurate words, the answer to the question and so on. David can handle that part, but I’m more of the socialite. Together, it all works.
      Thanks for visiting,
      Donna
      Donna Merrill recently posted..Squeeze Page Magic: Guest David MerrillMy Profile

      Reply
  10. Andrei kroff November 8, 2011 at 2:54 am #

    This is definitely one of more unique pieces of info out there. Most people will recycle what everyone knows and put it on a website for the sake of content. Thank you Donna for thought-out content,

    Donna, if your at all interested in some more, in depth information, as far as
    why marketing works, and the psychological foundation of why we want things.

    Reply
  11. patricia November 7, 2011 at 8:07 pm #

    Hi Donna,
    This is so useful to me , the timing is magical too as your squeeze page offer. I’m about to create one as my most imortnat goal now is to grow my list with potential clients.
    I have to admit I’m overhwlemed with all that is offered on internet and I think this is what I need now, a super attractive squeeze page.
    Thanks for this I’m going to look for more info in your site.

    Reply
    • Donna Merrill November 8, 2011 at 11:33 pm #

      Hi Patrica, Thank you for visiting my blog. I know how difficult and overwhelming tasks can be. We can have a product all ready to launch, but there is so many aspects to it. I would say take one task at a time and don’t rush it!
      -Donna
      Donna Merrill recently posted..Squeeze Page Magic: Guest David MerrillMy Profile

      Reply
  12. Julieanne van Zyl November 5, 2011 at 3:27 am #

    Hi David and Donna, I waiting on the video to actually see David:-) Never mind, I’ve seen him on his own blog, but I did miss seeing him on here!

    Your Squeeze Page Magic video series sounds great, it’s something all new marketers need to know, especially the part about turning the pages into a profitable online business. This is what ALL successful internet marketers do!

    Thanks for your post Donna and David, and have a fantastic weekend!

    Regards from Julieanne
    Julieanne van Zyl recently posted..Did you consider how you would find your home business leads before starting?My Profile

    Reply
    • Donna Merrill November 5, 2011 at 3:59 am #

      Hi Julienne, Good to see you here again. David is the mastermind behind all the technical work I do. I’m more of the social media type while he sits behind his computer all day doing things I could never be interested in. So as a team, Life is good!
      Donna Merrill recently posted..Squeeze Page Magic: Guest David MerrillMy Profile

      Reply
  13. Darryl Burgess November 3, 2011 at 7:14 pm #

    Thank You Donna, I appreciate the insight that was shed on your squeeze page. The video of you really makes it personal and brings that true real person into the equation. I look forward reading more from you.
    I wish you all the Success possible. Darryl
    Darryl Burgess recently posted..MindSetMy Profile

    Reply
    • Donna Merrill November 5, 2011 at 3:57 am #

      thank you Darryl, and YES…a little video now and then on our blogs does a whole lot of good. It is a little way to see the person behind the words.
      Thanks for stopping by,
      Donna
      Donna Merrill recently posted..Squeeze Page Magic: Guest David MerrillMy Profile

      Reply
  14. clare November 2, 2011 at 1:07 am #

    Squeeze pages are a great way to handle a campaign with a specific message. I think many of us in the online world fail to take our online activity to the next stage. We have social media presence, blogs that are building traffic but what next? Squeeze pages offer a great way to run a specific campaign to generate real sales.

    Thanks for sharing!

    Clare

    Reply
    • Donna Merrill November 3, 2011 at 5:55 pm #

      Glad you understand it all Clare! I usually write about the self-help field, but felt that most of my followers are on line with their businesses and haven’t reached the point of kicking out their business. This Squeeze page is so important for generating traffic.
      Thanks for visiting, Donna
      Donna Merrill recently posted..Squeeze Page Magic: Guest David MerrillMy Profile

      Reply
  15. marquita herald
    Twitter:
    November 2, 2011 at 3:17 am #

    Great information and offer Donna. You’re so right about the value of creating the most effective sales and marketing funnel. People are so darn busy these days they may not realize just how much they want your product unless you help them along a bit to get the full picture. Thanks for the tips and inspiration!
    marquita herald recently posted..Create More Memorable Moments by Making Room for SpontaneityMy Profile

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